Australian footwear brand, Billini, has opened its 11th retail store in Newcastle.
Located within Westfield Kotara, Billini launched the store with a new retail concept and look.
According to Billini's marketing and digital manager, Kate Robinson, the new store provides customers with a unique space to shop.
"This new concept sees the introduction of chic, luxe interior textures and finishes.
"Including marble shelves and flooring, statement gold fixtures and our signature blush taking centre stage within plush, velvet ottomans and wall shelving, [the store] bring[s] a fresh and unique point of difference to the footwear, retail space.
"With Westfield Kotara launching their newest development and upgrade of the fashion and lifestyle precinct, we couldn’t have picked a better opportunity to launch this new concept."
In celebration of the launch, Billini gave customers an opportunity to try out their luck, by spinning a prize wheel when they made a purchase between October 18 and 21.
Robinson said that the spin-to-win competition was well received by the customers who were at the store during the opening weekend.
"From free shoes, 20% off and dollar vouchers, the spin-to-win wheel was a fantastic hit and every customer loved having the opportunity to test their luck with this.
"We’re thrilled to say that most [of the] customers that joined us within the opening weekend were already aware of the Billini brand and were excited that they [are] now able to shop the brand within their local centre.
"Billini is constantly on the look out for new retail opportunities to bring our brand to our loyal customer base and to acquire new customers in new areas.
"The new store concept and product offering was well received by all," she said.
The Newcastle store opened on October 18.
