The Australian Fashion Council has secured backing from Destination NSW as a key sponsor for Australian Fashion Week 2025, enabling it to lock in the date and location for next year’s event.
AFW founder Simon Lock is also confirmed to play a crucial role as part of the team who will deliver the 2025 event, with him and the AFC aiming to secure more talent as part of the lead team. Lock sold AFW to IMG in 2005.
Fashion Week will take place from May 12 to 16 next year and will return to Carriageworks in Sydney.
“Thank you to the NSW Government and the entire fashion industry for their commitment and collaboration,” AFC chair Marianne Perkovic said. “The AFC looks forward to delivering a world-class experience in 2025 and evolving the event in the future.
“Fashion Week 2025 will mark a crucial milestone in the journey towards a truly industry-led event for Australian fashion. Our consultation has reinforced that the AFC is best positioned to lead this transformation, much like its successful international counterparts.
“A further announcement will be made on other appointments soon.”
According to the AFC, the aim for the other incoming appointments is to ensure the event continues to benefit designers, buyers and the entire fashion ecosystem while driving long-term value for the industry.
“Fashion Week is not just an event; it’s a catalyst for growth, collaboration and the innovation of Australian fashion,” AFC CEO Jaana Quaintance-James said. “This NSW Government support is a testament to the trust placed in the AFC and our vision for an industry-led future.
“Joining with Destination NSW and drawing on the expertise of our industry partners, we can take meaningful steps towards making Fashion Week more impactful for designers, and the broader creative economy.”
Minister for Arts, Music, Night-time Economy, Jobs and Tourism John Graham said Fashion Week is an “essential showcase” for the creative industry, both in NSW and Australia-wide.
“The industry has come together swiftly, pulling together its great expertise, to ensure that Fashion Week can go ahead in 2025,” Graham said. “The NSW Government is pleased to confirm its continued support of the event.”
Carla Zampatti CEO Alex Schuman, who is also an AFC board member, said he is confident the AFC can create export opportunities that extend far beyond the runway.
“Fashion Week is an essential platform for showcasing Australia’s creative talents. It puts our designers, photographers, models, stylists and influencers on a world stage.”