Australian designer Poppy Lissiman is the latest creative to collaborate with Jägermeister.
Meisterpiece 06 will launch on February 13, as part of a Jägermeister series with artists and creative talent.
Lissiman has forged a career from her eccentric sunglasses and bags, bringing her to cult status at the age of 19.
This alignment with Jägermeister will include limited-edition pieces highlighting the relationship between nightlife, underground culture, music and fashion.
Hosted at The Imperial Basement, Erskineville, the launch event will embody the famous Berlin nightlife and culture.
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Attendees will be greeted by a dark and mysterious setting, where they head downstairs and capture the immersive setting of the Jägermeister and Poppy Lissiman collaboration.
With androgynous performers adorned with Lissiman's creations present throughout the night, guests will be able to get up close and personal with items and models.
A variety of Jägermeister based cocktails and ice-cold Jägermeister shots will be served.
The night will welcome an assembly of iconic drag queens, including fabulous Sydney-famed performance artist Cherry Kills.
Each projecting their own personalities and style, these gender-fluid performers will entertain guests throughout the evening, displaying the bold accessories.
To add further to the Berlin based vibe, a line up of DJs will be playing German House, industrial music and high PM tracks throughout the venue, ensuring guests are fully immersed in the visual and audible German aesthetic of the event.
Senior brand manager Emma Raymond said this was a one-of-a-kind collaboration.
“Getting to work alongside a designer of Poppy’s calibre is really exciting for Jägermeister, and the work she has created really captures both her unique sense of style while incorporating Jägermeister’s distinctive iconography and approach.
"The final piece is a testament to the club kids of Berlin and Australia alike.
"Poppy’s approach to colour, shape and texture has helped bring our Ice Cold messaging to life in a truly unique way. We are excited to finally release the limited edition collaboration as part of our Meisterpiece collection."