Global luxury watch brand Piaget has opened a new flagship store in Sydney CBD.
The 100 square metre boutique is located at 84 King Street, and adds onto the brand’s Melbourne flagship, and limited number of stockists such as Kennedy, The Hour Glass and Monards.
The space will house Piaget’s luxury jewellery and timepieces, with prices ranging between four and six figures. Collections include Piaget Polo, Piaget Possession, Piaget Rose, Piaget Limelight Gala and Piaget’s ‘Exceptional High Jewellery Creations’.
The store is in line with its global Piaget ‘Salon’ concept, featuring gold and blue colourways across artwork panels, furniture and display cabinets.
“We are thrilled to extend our impressive retail footprint in Oceania,” Piaget CEO Benjamin Comar said. “The new King Street boutique will play a major role in the expansion of our brand identity in this key market.”
Piaget Oceania brand director Gaspard Barthelemy said the opening marks a key step in the brand’s growth across Australia.
Piaget is also sold via Net-A-Porter and Mr Porter. The brand has 120 boutiques across 22 countries.