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Global athleticwear brand Lululemon has opened its 10th store in the state of Victoria.

The new store is located on High Street, Armadale, home to other luxury boutiques including Institchu, Bianca Spender, Lee Mathews and Manning Cartell.

It spans 395 square metres and will carry products across both men and women, as well as accessories.  This includes its yoga, run, train and casual collections, as well as its ‘Play’ category that includes products for golf, tennis and everyday wear. 

“We are delighted to bring lululemon to the premium shopping district of Armadale,” Lululemon ANZ vice president Paul Tinkler said. “We’ve been searching for the right location for some time, and we don’t just want to open a store; we want to join and contribute to a vibrant community. 

“This is an invitation for everyone to connect, move, and find inspiration within Armadale’s retail hub”. 

The latest edition also adds to Lululemon’s Australian and New Zealand portfolio of over 40 stores. 

The athleticwear brand first entered the Australian market in 2004, launching on Chapel Street in Melbourne.

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