Australian designer Ambra Fossati has struck gold.
The designer's brand, Ambra, has clocked record trade following several suprise posts from celebrity Kylie Jenner.
Jenner made several social media posts featuring the brand, broadcasting three image sets to her 164 million followers on Instagram.
Each set accumulated over 5 million likes and 20,000 comments.
“It was a complete surprise," Fossati said.
The brand’s social channels have been blowing up as a result of the ‘Kylie effect’, giving the Aussie designer instant fame.
The hand woven dress featured on the posts has now sold out completely.
Ambra was founded in 2017, after seeing a gap in the market for stylish and sustainable swimwear.