Kmart has revealed the reason behind its online queuing system.
Last week, the value department store was forced to trial a queuing system for its eCommerce platform.
Due to spike in visitors, customers were given a queue number and expected arrival time on the website.
In a statement to ragtrader.com.au, a Kmart spokesperson confirmed a long-term solution to peak periods is in the works.
"During these unprecedented times as we deliver our everyday items to customers during a period they need it the most, we have experienced a huge spike in the volume of our online visitors.
"This surge has also been attributed by our free shipping offering on most orders above $45.
"In response to the increase in traffic, our team has been working hard to manage the additional demand without compromising the Kmart online functionality and customer journey.
"We have begun a process of improving systems so customers can have minimal interruptions during high peak periods and have also begun trialling a new online queuing system to assist in customer flow during peak traffic periods and to ensure our customers have a fair and seamless shopping experience whilst shopping with Kmart.
"We recognise that this is a new temporary way of online shopping at Kmart to help manage the additional traffic."