UK-based retailer PrettyLittleThing has announced the appointment of Australian influencer Ella May Ding as its latest Australian brand ambassador.
May Ding has worked previously with the brand on content collaborations. In line with her appointment, she will launch her own exclusive edit with PrettyLittleThing - the first ever edit to be curated out of Melbourne, Australia.
The edit, launching on December 5, was developed between May Ding and the PrettyLittleThings head of design.
The collection is set to be unveiled with an exclusive launch party in Australia. Driving the #everyBODYinPLT ethos, the collection will have pieces available in sizes from AU size 04 to AU size 16.
May Ding's appointment joins past brand ambassadors for PrettyLittleThing, including from Alabama Barker, Gemma Own, Molly-Mae Hague and most recently in Australia, Martha Kalifatidis.