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Australian womenswear retailer Katies has launched the 'Phone Pocket Jean' as part of its transeasonal campaign.

This is the latest release in a transformational strategy for the brand.

The new denim release introduces the 360° Memory Stretch Jean, which claims to sculpt and slim the body.

The key feature is a phone pocket at the rear, designed to discreetly carry a smartphone.

Available in a selection of colours, including black, dark denim and mid denim, the jeans retail at $59.95.

The Phone Pocket 360° Memory Stretch has been backed for release across both in-store and online at katies.com.au

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