Tiffany & Co. has unveiled its first Australian pop-up at Chadstone Shopping Centre.
Aligning with the reopening of retail trade in Victoria, the 'T Style Studio' showcases one of the brand's signature collections: Tiffany T1.
The pop-up's design pays homage to the collection, bringing together clean lines and graphic forms with over 1800 individual handcrafted T shapes with an oak veneer.
The structure itself took over 4,000 hours to design, build and install.
In a statement, Tiffany & Co. said customers will be able to access styling sessions in the space.
"The T Style Studio will showcase T1’s bold forms, pavé diamonds and intricate craftsmanship.
"The collection’s striking pieces including the extraordinary True Necklace will be made available for styling experiences with the studio coming to life through an ongoing program of exciting and diverse events, welcoming Australia’s creative innovators, including styling sessions by acclaimed fashion stylist Vivien Vittadello, floral installations and live DJ performances," the brand said.
Complementing the pop-up experience is the 2021 T1 campaign 'Give Me the T', which features Anya Taylor-Joy, Eileen Gu and Tracee Ellis Ross.
The Tiffany & Co. pop-up opened at Chadstone on October 29.
