MELBOURNE: Witchery Man is surging into 2010 with an aggressive retail roll out strategy to cement its presence in Australia and New Zealand.
The menswear division currently has a total of 18 stores across both countries and is set to boost this figure to 30 by mid-2010. Witchery Man general manager Michael Perri said the plan will include adding Witchery Man segments to existing womenswear stores, launching new unisex stores and rolling out stand-alone menswear sites.
The label launched in March this year through seven stores.
To find out more about the brand's store plans, new products and marketing strategy, pick up a copy of Ragtrader's October 23 issue.