Specsavers and Alex Perry are set to celebrate their 10-year partnership with a new limited-edition glasses range.
Designed by Perry, the collection will feature two optical and one sunglass style in colours and prints including champagne and leopard print.
When designing this new range, Perry said he drew inspiration from collections passed.
"I wanted to design a range that incorporated features that I know the Alex Perry customer loves – understated colours, striking accents, a bit of bling and of course a hint of animal print," he said.
Reflecting on his long-standing partnership with Specsavers, Perry said he was drawn to the eyewear business because of shared values.
"I loved the fact that they were a family run business with a vision to create amazing eyewear that was affordable and beautiful.
"I love the company values, the commitment to great design and flawless quality and the people I get to work with.
"The possibilities are endless when you want to make people look beautiful and feel fashionable," he said.
Perry is among a list of brands and designers Specsavers has collaborated with over the years, including Collette Dinnigan, Country Road, Ellery and Carla Zampatti.
Specsavers head of product Nelly Soleil said the business was proud to celebrate its relationship with not only Perry but its other collaborators too.
"We couldn’t have asked for a better fashion designer to partner with on our first Australian design collaboration.
"We wanted to offer our customers a range from a designer with a strong and recognisable local flavour and we found that in spades in Alex.
"We forever changed the retail landscape by doing what once was considered impossible – offering affordable eyewear, without compromising on quality or design.
"This anniversary milestone not only celebrates our partnership with Alex but also our rich design history and the diverse range of local and international designer partnerships we’ve offered our customers over the years," Soleil said.
The Alex Perry Limited Edition collection will launch in Specsavers stores nationally on March 17 and is priced from $199 for two pairs single vision.