The Australian Made Campaign has launched its first ever Australian Made Week, encouraging Australians to buy just one extra Australian Made product a week.
The campaign comes as Roy Morgan research states that if every household spent an additional $10 a week on Australian Made products, it would inject an extra $5 billion into the economy each year and create up to 11,000 new jobs.
Australian Made chief executive Ben Lazzaro said the impact of buying local is felt throughout the supply chain.
"When you buy Australian Made, not only are you getting products made to some of the highest standards in the world, you create jobs, now and into the future, and support thousands of Australians throughout the supply chain.
"Every Australian Made product purchased is directly supporting a sector of 900,000 people and thousands of businesses across the supply chain.
"One job in manufacturing produces three to four jobs in other parts of the economy.
"Australian Made Week is a great opportunity to celebrate all the great things we make and grow, and commit to reassessing our shopping habits and prioritising Aussie products," he said.
The campaign also builds on the 'support local' attitude that was heightened throughout the pandemic.
According to another Roy Morgan study, nine out of 10 Australians believe we should be producing more products locally following the COVID pandemic.
The same research says that 93% of Australians prefer to buy products made in Australia.
"In nearly every product category there is an Australian option - from high-end health and beauty products, to quality furniture and bedding, as well as safe children and baby care items, through to tough building and industrial materials," Lazzaro added.
Australian Made Week will be supported through a series of local events, TV, radio, out-of-home, print, online and social media ad placements.
Australian Made Week begins today, May 24.
Pictured: Australian Made leggings from Honey Hunt.